The topic:

Even with the trend of probiotics on the rise, many are left wondering what probiotics are, how they work and how they can be applied to different food and beverage products while giving consumers what they want and need.

This session will dissect those very thoughts and questions and will give you the tools and knowledge to effectively use probiotics in your products and to educate your consumers about the many benefits of probiotics.

Speakers

Glenn R. Gibson
Professor of Food Microbiology and Head of Food Microbial Sciences
University of Reading

Glenn Gibson is one of the world’s leading probiotic experts with more than 15 years of experience in the field of microbiology. Glenn has published eight books, authored more than 200 research papers and holds 10 patents. He is the current President and one of the founding members of the International Scientific Association for Probiotics and Prebiotics (ISAPP).

Mike Bush
Vice President of Business Development
Ganeden

With nearly 20 years of industry experience, Mike overseas all licensing and new business development efforts at probiotics manufacturer, Ganeden Biotech, Inc. Since establishing Ganeden’s licensing division in 2006, Bush has seen the company’s probiotic, GanedenBC30, added to more than 50 food and beverage products from nationally-recognized companies. Most recently, Mike is a member of the Board of Directors of the International Probiotics Association (IPA) and is active in regional and economic development and entrepreneurial education initiatives.